3 Trends in Social Media Marketing That Small Business Should Use in 2015

It wasn't too long ago that businesses caught on to social media marketing, exhausting and exploiting the communication tool until it reached a plateau. Or so we thought. With 97% of small business owners and marketers using social media to engage with potential and existing clients online, focus is now on employing strategies to improve customer experience on these platforms as well as on their websites.


How to use Influencer Marketing in India?

In this digital media age, Social media marketing is a buzz word that we hear quite often. In India, marketers understand & use it to mark their presence by simply creating their page on social media and spending money to promote through banner ads. Interestingly, there is another type of marketing on social media called Influencer Marketing which is an alternative to Google adwords, Facebook ads and Twitter’s sponsored posts.


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